Designing cleardigital experiences

6+ years of experience in product design. I simplify complex flows, bring structure to ambiguity, and create clear user experiences with strong visual direction.

Let's talk
Mamba Waves cover
UX architectureVisual directionComplex flowsMVP

Waves

Waves is a new discovery section designed to make matching more flexible and contextual. Instead of relying only on filters, it helps people discover others through interests, contexts, and shared situations.

I worked on the feature from the early concept stage — shaping its structure, navigation, user flows, and overall UX direction. One of the key challenges was simplifying a complex set of scenarios into a fast and intuitive experience suitable for MVP testing.

Currently in MVP stage — case study coming later

RoleProduct Designer
ScopeUX architecture, user flows, visual direction, MVP design
Year2025–present
Pure.app
MonetizationCore flowsVisual systemMobile UX

King of the hill

A monetization feature that increased subscription renewals by 27%.

+27%Renewal rate uplift
$32.6ARPPU iOS
Case study
Beeline Music cover
билайн
Streaming productProduct redesignUI libraryLegacy UX

Beeline Music

Modernizing a large-scale music streaming product after a major rebrand.

Case study

Hi, I’m Anna. Product designer simplifying complex consumer experiences.

I work on user flows, product structure, and visual systems — turning messy ideas and evolving product needs into intuitive experiences that feel clear and natural to use.

I’m especially interested in products built around everyday behavior: communication, wellness, discovery, habits, and social interaction. Recently, I’ve also been exploring how AI is changing product experience and user expectations.

I enjoy shaping new features from early concepts to MVP, simplifying complicated scenarios, and finding solutions that balance usability, business goals, and visual quality.